How to Leverage Holiday Trends to Share Your Products
December 21, 2022
Clutch Client Resources

How to Leverage Holiday Trends to Share Your Products

How to Leverage Holiday Trends to Share Your Products

The holidays are a time of joy and celebration but can also be stressful. To keep yourself in check during this busy season of giving and getting (and holiday-induced food comas), here are some tips for staying relevant:

1. Promote a Holiday Sale

2. Create Fresh Content

Holiday-centric content is the best way to get your brand in front of consumers during this time. Make sure you're creating fresh, relevant content that will attract people who are looking for a way to celebrate the holiday season.

Make sure your content is eye-catching and engaging: Your viewers will be less likely to share it if they feel like it's not worth sharing with friends or family members!

Share content across multiple platforms: Use social media channels like Facebook, Twitter, Instagram, and TikTok; but also consider using other forms of media like video or images on your website as well as on blogs. This can help increase visibility among potential customers who may not see these posts otherwise.

3. Add Seasonal Copy that Speaks to the Holiday Spirit

When you're crafting holiday copy, it's important to think about the mood and feel of each season. You can do this by using words that evoke the holiday spirit.

For example:

4. Used Themed Images & Graphics

5. Share Holiday Events & Contests

Holiday events and contests are a great way to engage your audience. They can be used to promote new products or services, but they should also be fun and engaging.

Contests give people an incentive to share their experiences with other people who may not have been aware of the event in the first place. By sharing these experiences on social media, you'll increase exposure for your brand—and get more people talking about it!

If possible, try incorporating contests into an existing holiday theme so that it feels more like part of the celebration rather than just another thing going on outside of it. This will help keep everything cohesive throughout your marketing strategy without losing focus on what's really important: getting people excited about what's happening now!

6. Add Holiday-Themed Details to Your Homepage

7. Small Changes to Make Your Brand Feel Festive

There are plenty of ways to make your brand feel festive, and they don't necessarily require a ton of money or effort. Here are some examples:

It’s always a good idea to get some inspiration from other brands that are doing it right. In this case, we looked at some of our favorite holiday trends and tried to come up with ideas for our campaigns. I hope these tips have helped you find something new and inspiring in the season of giving.

Written By:
Lauren Adams
Lauren Adams
Clutch Creator
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